brand managment

Shiny New Facebook Changes! Look How Pretty!

by Rockstar Buzz on September 22, 2011

Over the next few weeks, Facebook will be offering you the option of replacing your Profile with what it’s calling Timeline, which is based on the scenario that, up until this now, a user’s profile mostly consisted of only the most recent updates. A quick factoid:  Only 1% of the updates, links and stories you’ve

Rockstar Buzz for Press Releases

by Rockstar Buzz on July 21, 2011

A great way to generate buzz about a book and attracting the attention of publishers is with a press release. Getting it read is another thing–make sure your press release gets read with these helpful tips: Make it a single page. Unfortunate, but true, we live in a world of sound bytes and ‘want-it-yesterdays’. Publishers

Social Bookmarking for better SEO

by Rockstar Buzz on April 15, 2011

Those that are currently using social bookmarking certainly understand the great benefits that it can bring if done correctly. Social bookmarking though is quite an enigma to beginners. Many new bloggers have heard the term social bookmarking but are not quite sure what it is or what it involves. Let me first start by explaining

Get Creative with QR codes for your business!

by Rockstar Buzz on April 7, 2011

Recently I wrote a post about QR codes and your business.  Since then, I’ve been seeing more and more widespread uses of these QR (or Quick Reference) codes, that I’ve made a list of 10 of the more creative ways you can garner attention to your business using them: Print them on your business card,

How to Get the Most of the New FB Fan Page Layouts…

by Rockstar Buzz on April 4, 2011

Facebook and other social networking outlets have become a heavily trafficked and easily accessible means of marketing. Previously, ads provided the only reliable means of recognition for branding purposes on Facebook. However, recent implementation of the newest layout has maximized visual space and options. With the new fan page layout, the space available for branding